Table of Contents

Declaration ……………………………………………………………………………………………………… 9
Acknowledgement …………………………………………………………………………………………. 10
Abstract ………………………………………………………………………………………………………… 11
Chapter 1 – Introduction …………………………………………………………………………………. 13
1.1 Research Area ………………………………………………………………………………….. 15
1.2 Research Objectives ………………………………………………………………………….. 15
1.3 Research Questions …………………………………………………………………………… 17
1.4 Research Hypothesis …………………………………………………………………………. 19
1.5 Researcher Suitability ……………………………………………………………………….. 21
1.6 Recipient of Research………………………………………………………………………… 21
1.7 Research Limitations …………………………………………………………………………. 22
1.8 Organisation of Dissertation……………………………………………………………….. 23
Chapter 2 – Literature Review …………………………………………………………………………. 26
Background of Literature Review …………………………………………………………………. 26
2.1 Pharmaceutical Industry…………………………………………………………………………. 28
2.2 Project Success……………………………………………………………………………………… 32
2.3 Risk Management …………………………………………………………………………………. 36
2.3.1 Risk Identification …………………………………………………………………………… 38
2.3.2 Risk Analysis …………………………………………………………………………………. 43
2.3.3 Risk Response ………………………………………………………………………………… 48
Chapter 3 – Research Methodology ………………………………………………………………….. 54
3.1 Introduction ………………………………………………………………………………………….. 54
3.2 Research Methodology ………………………………………………………………………….. 55
3.3 Research Philosophy ……………………………………………………………………………… 56
3.4 Research Approach ……………………………………………………………………………….. 59
3.5 Research Strategy………………………………………………………………………………….. 61
3.6 Research Choice……………………………………………………………………………………. 63
3.7 Time Horizons ……………………………………………………………………………………… 65
3.8 Data Collection …………………………………………………………………………………….. 66
3.8.1 Primary Data Collection ………………………………………………………………….. 68
3.8.2 Secondary Data Collection ………………………………………………………………. 68
3.8.3 Techniques for Data Analysis …………………………………………………………… 68
3.9 Population and Sample ………………………………………………………………………….. 69
3.10 Research Ethics …………………………………………………………………………………… 74
3.11 Research Limitations …………………………………………………………………………… 74
Chapter 4 – Data Analysis and Findings ……………………………………………………………. 77
4.1 Overview ……………………………………………………………………………………………… 77
4.2 Demographic Data ………………………………………………………………………………… 78
4.3 Risk Identification …………………………………………………………………………………. 83
4.4 Risk Analysis ……………………………………………………………………………………….. 91
4.5 Risk Response ………………………………………………………………………………………. 98
4.6 Risk Management and Project Success…………………………………………………… 105
Chapter 5 – Conclusions ……………………………………………………………………………….. 107
5.1 Conclusions ………………………………………………………………………………………… 107
5.1.1 Risk Identification …………………………………………………………………………. 108
5.1.2 Risk Analysis ……………………………………………………………………………….. 109
5.1.3 Risk Response ………………………………………………………………………………. 111
5.1.4 Risk Management and Project Success …………………………………………….. 113
5.2 Limitations of the research ……………………………………………………………………. 114
Chapter 6 – Recommendations ………………………………………………………………………. 118
Chapter 7 – Self-Reflections ………………………………………………………………………….. 121
6.1 Learning Styles …………………………………………………………………………………… 121
6.1.1. Convergers ………………………………………………………………………………….. 122
6.1.2. Accommodators …………………………………………………………………………… 123
6.1.3. Divergers …………………………………………………………………………………….. 123
6.1.4. Assimilators ………………………………………………………………………………… 124
6.2 Self-Assessment ………………………………………………………………………………….. 124
6.3 Future Application ………………………………………………………………………………. 128
Chapter 8 – Appendix …………………………………………………………………………………… 131
8.1 Appendix 1: Survey …………………………………………………………………………….. 131
8.2 Appendix 2: Dissertation Gantt Chart…………………………………………………….. 138
8.3 Appendix 3: Frequency Tables ……………………………………………………………… 140
Chapter 9 – Bibliography ………………………………………………………………………………. 151